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New Jersey bakery receives shoutout from Jimmy Fallon over famous crumb cake

A popular shop in Hackensack, B&W Bakery, received a shoutout Sunday for its famous crumb cake from Jimmy Fallon, star of NBC's "The Tonight Show."

News 12 Staff

Mar 8, 2021, 3:33 PM

Updated 1,226 days ago

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New Jersey bakery receives shoutout from Jimmy Fallon over famous crumb cake
A popular shop in Hackensack, B&W Bakery, received a shoutout Sunday for its famous crumb cake from Jimmy Fallon, star of NBC's "The Tonight Show."
Fallon took to Instagram to show himself trying the cake with his two daughters at his home. Fallon said that he was gifted the crumb cake by a friend who called it "the best in the world."
The cake features huge chunks of streusel topping, a combination of butter, flour and sugar.
The shop, located at 614 Main St., has been in business since 1948.


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