Newark’s Grammy Museum is known for its exhibits on music history and live artist performances.
But events such as these cannot occur now due to the COVID-19 pandemic. But the museum has found a way to stay engaged with its audience by going virtual. The Grammy Museum Experience Prudential Center is putting out an interview with a different musician every weekday at 3 p.m.
The 5-10-minute video segments are with veteran and emerging artists who offer insight and advice on the music business.
Singer-songwriter Alice Kristiansen is among the artists featured. She built a social media following of more than 1 million by posting her own music videos online.
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“I’m really, really used to filming myself, which I think is something that’s come in handy now that I can’t go out and perform,” she says.
The series is hosted by the museum director of programming Mark Conklin.
“Hopefully it’s a little nugget of information and inspiration that they can then use for their own creativity and their own music and their own art,” Conklin says.