High temps make for red-hot business at Neptune City ice wholesaler

It's hot outside, but below-freezing temps and plenty of ice are in the forecast at Midway Ice & Fuel in Neptune City

News 12 Staff

Aug 2, 2022, 4:39 PM

Updated 683 days ago

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It's hot outside, but below-freezing temps and plenty of ice are in the forecast at Midway Ice & Fuel in Neptune City
The temperature inside the large freezer container is 14 degrees, with thousands of pounds of ice.
The company supplies ice cubes and dry ice to businesses as a wholesaler or to anyone passing by who wants it. On an average day, it sells about 12,000 pounds of ice, but the number shoots up during hot stretches like this week.
"Our business will increase as much as 50%,” says Daniel DeSeno, owner of Midway Ice & Fuel. “It's trouble trying to take care of the demand at times Saturday because everyone wants the ice at once, especially on a Saturday."
DeSeno his family has been in the ice business for three generations -- his grandfather was selling ice before homes had refrigerators.
DeSeno also says he catches some of his employees spending a little extra time loading ice into the coolers on hot days such as today.


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