Multiple companies respond to early-morning fire at Little Silver dry cleaners

An early morning fire broke out at Elite Cleaners & Tailors along Branch Avenue in Little Silver.

News 12 Staff

Jul 16, 2022, 1:20 PM

Updated 889 days ago

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An early morning fire broke out at Elite Cleaners & Tailors along Branch Avenue in Little Silver.
Just after 6 a.m., an employee was arriving to work when they opened the door and smoke billowed out. They then called 911.
At least four fire companies from surrounding towns responded to the fire, including Red Bank and Shrewsbury.
No injuries were reported in the incident.
The cause of the fire is still under investigation, but News 12 is told it started in the back of the building, possibly in the clothes hampers.
Brian Carson, one of the owners of the shop, describes getting the call this morning.
“Unfortunately, we woke up to our alarms going off that there was movement in the store,” says Carson. “I thought I was waking up to a bad dream. We want to thank God that nobody got hurt.”
None of the clothes caught fire, but there was smoke damage and damage to some equipment. The Monmouth County Hazmat Unit was called to the scene out of precaution.