Made in the Bronx: Spoiled Rotten USA marks 40 years as the borough’s last commercial sewing shop
Spoiled Rotten USA, a cut‑and‑sew operation that has been in business for 40 years, is now the last commercial sewing shop in the Bronx — and everything still happens under one roof.
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One small South Bronx factory is keeping New York City’s manufacturing spirit alive.
Spoiled Rotten USA, a cut‑and‑sew operation that has been in business for 40 years, is now the last commercial sewing shop in the Bronx — and everything still happens under one roof.
Owner and founder Eric Beroff says the company handles every step of the process: designing, drawing, pattern‑making, prototyping, cutting, sewing and final production. Major brands that seek high‑quality, American‑made apparel rely on the shop’s craftsmanship.
Up to 15 highly skilled workers handcraft products inside the facility, depending on the season. Each item passes through multiple inspections to ensure the quality Spoiled Rotten USA is known for. Even something as simple as a pillowcase gets meticulous attention — from stitching and zipper placement to hand‑pressed finishing.
The shop produces everything from flannel shirts to dog apparel, tapping into what has become a $3 billion pet‑clothing industry.
After four decades, Beroff admits it’s emotional to look back. From selling a first sweatshirt that ended up in a Long Island store window, to now collaborating with both small creators and major designers, the journey has been anything but ordinary.
