There are
discounts to be had on tickets if you're thinking of taking in a Broadway show, but perhaps haven't been in a while due
to the COVID-19 pandemic.
Flexibility is key
to finding the best prices, and tristate residents have the advantage of living
nearby and are more likely able to
get to a show on short notice.
TKTS lists shows with unsold seats each
afternoon for the night's performances, or the next day's matinees, at reduced
cost.
“I counted today, there were 20 Broadway shows
we have available at discounts,” says Michael
Naumann.
Naumann is
managing director of the Theatre Development Fund, the nonprofit that operates
TKTS. Separately, it offers $35 annual memberships to various groups who
qualify for deeply discounted theatre tickets.
“It's targeted to people who can't afford full
price tickets -- retirees, teachers, civil servants, military,” says
Naumann.
There are also more options, including the app
TodayTix, where some productions offer same day rush tickets as low as $20,
though availability is very limited.
"Broadway has been missing an important
part of its audience, tourists from foreign countries, who buy 15% of the
tickets,” says Naumann.
Experts believe it will be some time before the
tourists spike the ticket demand, which means for now, there could be more
seats available and deals to be found.
When buying
tickets, also ask about student discounts, which may include a parent or
companion, and check your employee benefits or group memberships, which may
also entitle you to discounted seats.