In this week’s Deep Dive, we are taking a look at the difference
in price on products marketed to women compared to men. News 12's Kristie
Reeter is giving a breakdown on just how much more certain items cost.
In a News 12 poll, New Jersey residents were
asked: do you buy gender specific products? In the
state, 90% said yes, they do.
Caleb
Silver, with Investopedia, has been looking into this and pulling the different
cost on items. Would residents change their answers to the poll after seeing
this?
"Yeah, we have been working with our partners at The
Balance.com and they found that about 13% of personal care products for women
are priced higher than they are for men and if you look in New Jersey that is
definitely the case especially for razor cartridges, almost 25% higher for
women than for men,” says Silver. “Deodorant, 12.6% higher and shaving cream,
9.74% higher for women than for men."
Another big topic to talk about during Women's History Month is
the wage gap.
"Yeah the wage gap is really real, especially in the state of
New Jersey, where women earn about 70% of what men earn on average,” says
Silver. “It varies job to job but when we look at the counties that we track it
is very prevalent, especially in Bergen, Monmouth and Morris counties. Hudson
County, the only county above 70% and it is 78%."