Toys ‘R’ Us website is back, courtesy of its rival Target

Posted: Updated:

Tru Kids Brands, the parent company of Toys “R” Us, is teaming up with Target Corp. to relaunch Toysrus.com ahead of the holiday shopping season, according to a joint release.

The website went live Tuesday, and features product reviews, directing users to a buy button at Target.com to complete the purchase.

RELATED: Toys R Us set to return to New Jersey after going out of business 

Both companies declined to share details of the financial terms.

The move comes as two new Toys “R” Us stores will be opening next month -- one in Houston and the other in Paramus -- as part of a small comeback of the defunct iconic toy store.

  • New Jersey SlideshowsGalleriesMore>>

  • Your Oct. 16 storm photos

    Your Oct. 16 storm photos

    Storm photos Oct. 17Storm photos Oct. 17
    Storm photos Oct. 17Storm photos Oct. 17
    Heavy right and high winds swept through the tri-state area due to a large coast storm on the night of Oct. 16. Here are your photos from the storm.
    Heavy right and high winds swept through the tri-state area due to a large coast storm on the night of Oct. 16. Here are your photos from the storm.
  • Yankees in the 2019 Playoffs

    Yankees in the 2019 Playoffs

    New York Yankees pitcher CC Sabathia throws against the Houston Astros during the 10th inning in Game 2 of baseball's American League Championship Series Sunday, Oct. 13, 2019, in Houston.New York Yankees pitcher CC Sabathia throws against the Houston Astros during the 10th inning in Game 2 of baseball's American League Championship Series Sunday, Oct. 13, 2019, in Houston.
    New York Yankees pitcher CC Sabathia throws against the Houston Astros during the 10th inning in Game 2 of baseball's American League Championship Series Sunday, Oct. 13, 2019, in Houston.New York Yankees pitcher CC Sabathia throws against the Houston Astros during the 10th inning in Game 2 of baseball's American League Championship Series Sunday, Oct. 13, 2019, in Houston.
    Photos on the field of the New York Yankees in the 2019 American League Division Series vs. the Minnesota Twins.
    Photos on the field of the New York Yankees in the 2019 American League Division Series vs. the Minnesota Twins.
  • Guide: New Jersey Breweries

    Guide: New Jersey Breweries

    Looking to check out brewery this summer? There are many breweries across the state for beer-lovers to visit. Check out our list for breweries in your area. 

    Looking to check out brewery this summer? There are many breweries across the state for beer-lovers to visit. Check out our list for breweries in your area. 

sorry to interrupt
your first 20 are free
Access to News 12 is free for Optimum, Comcast®, Spectrum Networks® and Service ElectricSM customers.
Please enjoy 20 complimentary views of articles, photos, and videos during the next 30 days.
you have reached your 20 view limit
Access to News 12 is free for Optimum, Comcast®, Spectrum Networks® and Service ElectricSM customers.
Please login or create an account to continue enjoying News12.
Our sign-up page is undergoing maintenance and is not currently available. However, you will be given direct access to news12.com while we complete our upgrade.
When we are back up and running you will be prompted at that time to complete your sign in. Until then, enjoy the local news, weather, traffic and more that's "as local as local news gets."