Amazon opens brick-and-mortar bookstore in Paramus

Posted: Updated:
PARAMUS -

Online retail giant Amazon has opened a brick-and-mortar bookstore in Paramus.

The items inside the store don’t have price tags. Customers will need to use a scanner or the Amazon app to find out how much the books cost. Cash payments also aren’t accepted; only a smartphone app or credit card.

All the books sold in the store have an online rating of four stars and above.

“I kind of like this.  I'm a fan of this,” says customer Quinn Croland. “If I see there's a five-star book, I'll see what it's about."

The shop is located inside the Westfield Garden State Plaza Mall close to where the Borders bookstore used to be. Borders shut down largely due to Amazon’s success.

It was the mega-bookstore chains like Borders and Barnes and Noble that caused many independent bookstores to close down. But shop owner Jim Morgan opened up an independent bookstore, The Curious Reader, in Glen Rock four years ago.

The store works with schools to match the reading curriculums, and Morgan says he and his daughter give the type of catered services a large chain cannot.

"Identifying a new book, a young adult book, a middle grade book or some book that's coming out, which has some special characteristics and [my daughter] knows the audience and she'll talk to parents and hook up the kids with the right books,” Morgan says.

The Paramus Amazon store is only one of eight Amazon bookstores nationwide.

  • ConsumerMore>>

  • Business Briefs: Credit cards, cutting cable, Disney

    Business Briefs: Credit cards, cutting cable, Disney

    Friday, July 20 2018 3:23 PM EDT2018-07-20 19:23:39 GMT

    Annual credit card interest and fees have topped $100 billion. Cord cutting is on the rise. Disney is set to debut its first virtual reality film.

    Annual credit card interest and fees have topped $100 billion. Cord cutting is on the rise. Disney is set to debut its first virtual reality film.

  • Business Briefs: Chinese tariffs, Krispy Kreme, Uber

    Business Briefs: Chinese tariffs, Krispy Kreme, Uber

    Friday, July 20 2018 9:12 AM EDT2018-07-20 13:12:39 GMT

    Popular tech toys may soon cost consumers more.

    Popular tech toys may soon cost consumers more.

  • Business Briefs: Comcast, FDA, Nike

    Business Briefs: Comcast, FDA, Nike

    Thursday, July 19 2018 2:58 PM EDT2018-07-19 18:58:48 GMT

    Comcast dropping its bid for much of 21st Century Fox’s entertainment business. The FDA looking to crack down on dairy imposters. Nike says its Zoom Vaporfly 4% sneakers will make athletes run faster. 

    Comcast dropping its bid for much of 21st Century Fox’s entertainment business. The FDA looking to crack down on dairy imposters. Nike says its Zoom Vaporfly 4% sneakers will make athletes run faster. 

sorry to interrupt
your first 20 are free
Access to News 12 is free for Optimum, Comcast®, Spectrum Networks® and Service ElectricSM customers.
Please enjoy 20 complimentary views of articles, photos, and videos during the next 30 days.
you have reached your 20 view limit
Access to News 12 is free for Optimum, Comcast®, Spectrum Networks® and Service ElectricSM customers.
Please login or create an account to continue enjoying News12.
Our sign-up page is undergoing maintenance and is not currently available. However, you will be given direct access to news12.com while we complete our upgrade.
When we are back up and running you will be prompted at that time to complete your sign in. Until then, enjoy the local news, weather, traffic and more that's "as local as local news gets."