New Jersey state officials conduct survey to help Jersey Shore businesses

New Jersey state officials sent workers to the beaches from Sandy Hook to Atlantic City Monday with surveys asking people what they like and do not like about the Jersey Shore.

The Summit on the Shore Survey is the state's way of finding out how to better brand the shore to compete with places like Cape Cod or the Hamptons. Tourism officials say shore businesses have been losing out on approximately a billion dollars by not marketing aggressively enough out of the region.

Many people had great things to say about the shore such as it is a great place to vacation and it is clean and friendly. One person even said it is better than the Hamptons. Some did have some negative things to say such as the beaches can get so crowded there is not enough parking and there is always traffic.

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