JERSEY CITY - North Jersey businesses are hoping to capitalize on the Super Bowl when the big game comes to the Meadowlands in January.

Italian restaurant Roman Nose in Jersey City is hoping tourists sample downtown restaurants like theirs. "I just anticipate a full weekend of hungry and thirsty visitors," says owner Frank Fiore.

Fiore is even expanding his business next door with more tables and a bar, which will open later this year.

Both teams will be staying in waterfront hotels in Jersey City. The AFC team will be at the Westin, while the NFC team will stay at the Hyatt.

Hudson County, like several others in North Jersey, is competing to draw tourists. Large, free public events will be held Super Bowl week to entertain not only the tourists, but also residents.

Many major parties are being held in New York City as well, and Fiore calls that his biggest competition.

Bill LaRosa, of the Hudson County Tourism Office, says the county is still looking for essential sponsors needed for special events.